Saranoni: concept landing page

The name

Sarah + Noni = Saranoni

We make incredibly soft, high-quality blankets and that bring you warmth and comfort and help you connect in meaningful ways with those around you.

We jumped back into the game of business together with a renewed energy to live up to our company’s name, Saranoni, a combination of the names of mine and Nathan’s maternal great grandmothers. These two women–Sarah and Noni, exemplified values of faith, strength, hard work, service, and family. Their legacy has influenced the way that we choose to do business. We take pride in the relationships we have with our manufacturers and sewers, the quality of our products, and the culture of kindness and service in our company’s everyday actions.

We are Family Owned

We were married in 1997, have six children and love being parents and business owners. Our lives can be crazy trying to manage kids’ chores and homework, getting everyone to lessons and sport practices and running a business but we try to embrace the craziness. We spend a lot of late nights working together, talking about blankets and sharing our hopes for our kids. I dream of a bigger laundry room and traveling to different parts of the world with our children for humanitarian projects. Nathan dreams of fewer late nights, more family time and more rounds of golf with the kids. We cherish our faith and family. We believe in doing the job right - “no half-baked jobs” - and that we can make a difference in the world as we try to serve others and be a friend. Our hope is that our blankets will bring warmth and comfort and will help you create moments that turn into special memories.

Thanks for being part of our Saranoni family and for joining us in this journey! Nathan and Emily Peterson

Our story

Born Out of Love, Continued in Legacy

The story of Saranoni truly began with the birth of our first child, Eliza. She was born with microtia, a congenital condition that caused her to be born without a fully developed outer and middle ear. As she grew old enough to be considered for corrective surgery, we soon learned the procedure was considered a cosmetic surgery, and wouldn’t be covered by insurance. The cost was over $100,000.00 for just the outer ear surgery and didn’t include the middle ear or other surgeries that would be needed. This was a high cost for our young family, now with two more of our children in tow.

Our wheels started churning on how we could help our daughter have the opportunity for these surgeries and we made the decision we would launch our own business endeavor to bring in extra money. We were in the thick of raising little ones and I remembered the corporate gift baskets we’d received from Nathan's company after the birth of a new baby. While always well intended, they were often full of low-quality items that were quickly disposed of and lacked any real value, and I felt we could do better. So we set out to build a highly curated baby gift basket company.

With 3 young children, an ambitious goal and little to no experience, I made my first shaky steps into the business world in 2006, as Nathan had a full time job. to assemble and sell gift baskets for new babies, a world I was very familiar with, being in the thick of raising three young kids. I loved the creative aspect and soon found myself at the family computer late into the night while my babies were asleep, emailing back and forth with artisans from 3rd world countries. Featuring their beautiful work in my gift baskets brought me a sense of fulfillment and joy and quickly became my outlet! Among the items featured in the gift baskets (including jewelry and baby clothes) were luxury baby blankets. I had no idea then, that those baby blankets would be what people would fall in love with the most!

Second photo from the Saranoni Our Story page

Read the full story on saranoni.com

The long middle

The Up's and Downs

As exciting as it was to start this new venture, it wasn’t all moments of joy. Weekends were often filled with long drives to craft fairs, grueling hours of packing and shipping out of our basement, and days where it seemed like nothing was working. At one point Nathan and I fulfilled orders from our storage unit in the freezing dead of winter, with our kids bundled in the car. One night, exhausted by the burden of this endeavor on top of motherhood, I told Nathan that I was simply done. It was too much. After spending some time in prayer and in conversation together, we knew that Saranoni was here to stay. We made the decision that Nathan would join the company part-time, we would transition into a luxury blanket company and drop all of our other products and that we would start selling to baby retailers.

Through all of the ups and downs of business and as our business grew, so did our family. Nathan and I’s biggest priority was our life together as parents. We spent many late nights together developing products at the kitchen table, but even more hours were spent with our 6 children–monitoring homework, cheering at sports events and enjoying the beautiful chaos of raising a family. It was always wonderful and wild at the same time! Our children know, love, and have worked alongside our wonderful Saranoni team. Our team has become family as well!

During this time we were so humbled to receive such overwhelming kindness from a community that rallied around Nathan and I, and our children at a time when we could do nothing but hang on as a family and look for the positive in every day. We witnessed volunteers from the community show up at our warehouse, ready to help our team get the holiday orders out. This allowed us precious time with Nathan and our family during the holidays, and those are days we will always remember.

Nathan passed away peacefully on January 5th, 2022 holding my hand–just as he requested. His death has been tremendously difficult for our children and I. There isn’t a day that we don’t miss him dearly, but we have tried to keep our chins up - tears and all - and continue the legacy of Saranoni so dear to Nathan. Our business’s mission has never meant more to us than it does now.

While our family and our Saranoni team miss Nathan and his presence desperately, his passion for service and connection are alive and well at Saranoni. Our mission remains to bring comfort, warmth, and connection to individuals and families. Nathan used to say that moments become memories and we are honored to help families create and enjoy the moments that will become precious memories. We hope that our blankets create a soft place to land and connect, and comfort to your lives! Whether you’re purchasing your first Saranoni blanket for your home, sending comfort to a friend, or simply trying to slow down and enjoy the little things, you’ve come to the right place. Welcome to the Saranoni family!

BAMBOO RAYON MUSLIN QUEEN/KING 4-LAYER QUILTS — Bamboo rayon muslin queen/king 4-layer quilts

Fabric, cut, stitch

From the fabric we choose to the way it's sewn

Every Saranoni piece is made to feel soft and built to last.

We Believe in Quality

We select the highest quality yarn, knit all of our own fabric to our specification and cut and sew each blanket by hand. We never buy bolts of pre-made, mass-produced fabric or cut corners on quality. Each blanket is sewn by a master sewer to ensure a top quality blanket that lasts for years.

We Know Our Makers

We have chosen to do things differently. Relationships are important to us and we have built relationships with individuals and families who work with us to create the patterns, knit the fabric and sew the blankets that become Saranoni’s. We are grateful for the many skilled individuals who come together with us to deliver you something exceptional. They are our friends, they are part of our Saranoni family and we know them personally.

We Believe in Service

We believe we can make a difference in the world as we serve those around us. Doing this in our own family and with others is part of what we strive to do. We and others are lifted up when we reach out to help in small ways to make an impact for good.

By stage of life

Softness for Every Season of Life

Thoughtfully made pieces designed to be part of your family's everyday moments.

Baby Blankets & GiftsCuddle-ready softness for your little ones.
Toddler BlanketsSoft comfort for every little adventure.
Throw BlanketsBring warmth and comfort to every room.
XL Throw BlanketsExtra-large comfort for cozy days together.
RobesWrap yourself in everyday comfort.
BeddingComfort that transforms your bedroom.

Two knits

Lush or Bamboni? Choose your kind of soft

Luxury Blankets that are made from special fabric that is custom knit to ensure they are incredibly comfy, fluffy, plush and comfortable – Feeling is believing.

Bamboni®

We take bamboo which is then converted to rayon to create an airy, breathable softness that is unmatched. These blankets are slightly stretchy and have a fluffy soft texture vs the silky smooth texture of our lush blankets. Bambonis are beautiful to use in baby photographs because of their texture and are the perfect choice if you prefer a lighter weight blanket. No other bamboo blanket on the market uses as much bamboo as we do in our Bambonis, and we offer them in every size from mini-adult!

What is our Bamboni?

Lush

Lush is the silky smooth one: a plush, double-sided knit that drapes over a shoulder, a crib rail or a whole sofa. It is the fabric behind the receiving blankets that start most Saranoni stories, and it grows up with the family through toddler, XL and throw sizes. Where Bamboni breathes and stretches, Lush settles in and stays put, which is why so many people keep one in the car and one on the couch.

Our Blankets

Softness You Can Feel, Quality You Can Trust

Long-Lasting Softness Because comfort shouldn't fade after the first wash
Easy To Care For Machine washable, so it's ready whenever you need it
Gift-Ready Packaging Beautifully packaged and ready to give

Shop

Our Best Sellers

Explore our softest essentials, from baby blankets to home throws, robes, and cozy bedding.

PATTERNED FAUX FUR THROW BLANKETS — Find Your Perfect Blanket Today

Experience the comfort that's loved by families everywhere, soft, timeless, and made for every moment that matters.
Shop all blankets

Grand Faux Fur King Blankets
Gray Mink, Arctic Hare and Fawn from $389. Chinchilla and Timberwolf $479.
Grand Faux Fur Queen Blankets
Gray Mink, Arctic Hare and Fawn from $329. Chinchilla and Timberwolf $399.
Grand Faux Fur 22X22 Pillow Covers
Golden Sable, Arctic Hare, Gray Mink, Fawn, Timberwolf, Chinchilla and Snow Fox.

At home

Robes and Bedding

Wrap yourself in everyday comfort. Comfort that transforms your bedroom. Minky stretch luxe robes, waffle knit robes, ribbed Bamboni® queen/king blankets and bamboo rayon muslin queen/king 4-layer quilts live here.

Collaborations

Team colors, same soft

WSUCharcoal faux fur throw $159, extra large $189
UtahFaux fur throw $159, extra large $209, Lush XL $199
BYUFaux fur throw $159, extra large $189, Lush Toddler $105
USUFaux fur throw $159, extra large $189, Lush Receiving $65
UVUCharcoal or Gray faux fur throw $159, extra large $189

5-Star Comfort, Loved by Thousands

Let customers speak for us

18630 reviews
4.96 stars out of 5 stars
Rated 5 Stars by 30,000+ Users

We have had multiple of the faux fur receiving blankets and we looove them. My daughter’s favorites! She recently got pictures taken with it!
Abracadabra21

It’s like I’m preparing to run a marathon- I’m so excited- and nervous! These tips are so helpful, thank you!
Bree

Awesome! Thank you so much for the info- can’t wait!
Brenda

Stories to snuggle with

The Saranoni Storybook Line

One day I came across a video by Dieter F. Uchtdorf entitled "Our True Identity" and as I watched it, I was moved by its message and I knew it was something I wanted my children to understand, feel and truly believe. I knew this message was incredibly important to teach my children but I felt overwhelmed with an already full plate and began wondering how I was going to manage to "do it all". Soon after, I realized that we don't always need the formal lessons or planned teaching moments but that powerful lessons can be taught and implemented in our natural settings and as we integrate them into our everyday activities and lives at home. It was from this realization that our Storybook line was born.

My hope is that whether you are nursing a baby with a toddler by your side, snuggling with a child, or putting kids down for a nap, the Storybook blankets will provide you with an easy and special way to instill important lessons and values into your families. Emily Peterson

The Saranoni Storybook Line

Sets

Buy the set. Save the difference.

Curated blanket sets, up to 15% less than buying separately.

Complete sets, wrapped and ready, for the shower, the birth, the first birthday.

Lush Mini 3-Pack Bundle$67, was $75
Mini & Receiving Bundle, Lush$72, was $80
Bundle of Joy, Lush$77, was $87
Mommy & Me Bundle, Minky Stretch$99, was $111
Mommy & Me Bundle, Lush$199, was $224
Mommy & Me Bundle, Bamboni$199, was $224

Give the Gift of Comfort

One gift. Nothing else to add.

We love that you can now customize your Saranoni blanket with our embroidery option! It's so fun for us to add things like baby names, wedding and birth dates and favorite sports teams! It's the perfect way to add a personal touch to your luxury blanket whether it's for yourself, or a gift for someone else. This is an example of embroidery in the border. It is the Copperplate font which is all caps!

Embroidery$15.00
Handwritten card: Comfort, Congratulations, Welcome to the World, A Gift for You or Thank You$6.99
Gift Wrap Only$9.99
Gift Receipt$0.99

Personalize a Saranoni Blanket With Embroidery

@saranoniblanket